Organic series
87K
Views
49s
Avg. watch
Notes on Raising a Puppy
- 1,378
- Follows
- 760
- Saves
- 645
- Shares
— Media Kit
By the numbers
@thatfloofybear
Reach, growth, our top reels and who’s watching. All numbers from Instagram Insights.
- 10.6M
- Views · 30 days
- Up from 1.46M
- 1.13M
- Accounts reached
- 14.7K
- Followers
- +5.5K
- New followers · 30 days
- 210K
- Interactions
Followers
8.9× in ten weeks
- Aug 6~1.7K
- Sep 53.2K
- Oct 1714.7K
Views per 30 days
7.2× higher
- Aug 6–Sep 51.46M
- Sep 17–Oct 1610.6M
— Top reels
Content people save, share and follow for.
Saves and shares mean viewers keep it and send it on. That is where a product moment earns its money.
Organic how-to
66.5K
Views
30s
Avg. watch
Crate Training
- 812
- Saves
- 749
- Shares
- 442
- Follows
Brand collab
514
Likes
28s
Avg. watch
DIGGS × Bear
- 72
- Shares
- 43
- Comments
- 39
- Saves
— Who’s watching
An established audience buying for their dogs.
83%35+
of viewers are 35 or older.
Age
Peak at 45–54
2.8%
18–24: 2.8%13.9%
25–34: 13.9%20.4%
35–44: 20.4%23.1%
45–54: 23.1%21.2%
55–64: 21.2%18%
65+: 18%18–2425–3435–4445–5455–6465+
Top countries
70% in the US
- United States69.6%
- United Kingdom8.4%
- Canada7.6%
- Australia3.9%
Instagram Insights · Sep 17 – Oct 16, 2026